“In 2009, if it wasn’t happening in real time, it wasn’t happening at all.”
If the above quote from British trend research company Contagious does not sum up the evolution advertising in 2009, I don’t know what does. No matter if you are an agency or a client, how many times did the idea of Twitter, Facebook, and/or Mobile Applications come up during brainstorm meetings…if only because talking about impressions and CPM’s all day can become tiring. So, how often? Well if I were a betting a man I would say – 100 percent of the time. In 2009 alone Twitter (founded in 03/2006) saw mass adoption from news channels to celebrities, brands and probably your father – even if he doesn’t know he has a page (i.e. @shitmydadsays).
If you’ve already booked your plane tickets for the holiday’s (and are NOT flying Jet Blue) then be sure to check out their latest Facebook promo. The site features a list of must-have items if you’re traveling on other airlines, creating the ultimate flyer’s collection!
This latest app was desgined in classic Facebook style to connect dog owners with each other, locate the nearest dog park, or even issue an “Arf Alert” to other users within a 15km radius.
Over the top? Or another great way for people to connect? You decide.
Google Sites led the U.S. core search market in November with 65.6 percent of the searches conducted, followed by Yahoo! Sites (17.5 percent), Ask Network captured 3.8 percent of the search market, followed by AOL LLC with 2.8 percent. Microsoft Sites increased their search share for the sixth consecutive month, settling at 10.3% for the month.
Americans conducted 14.4 billion searches in November, up 1 percent from October. Google Sites accounted for 9.5 billion searches, followed by Yahoo! Sites (2.5 billion), Microsoft Sites (1.5 billion), Ask Network (548 million) and AOL LLC (401 million).
If you are planning on being one of the millions of travelers this week, then first off Triumph360 wishes you the best of luck. Secondly, if you have a smart phone, then you will want to take a minute and read this post on how to access free wi-fi this holiday season.
Contagious Magazine, based out of England, just released their 2009 Most Contagious report. The free report includes the most contagious trends, campaigns, innovations, and technologies leveraged in the last year.
Click the link to download the PDF….worth the read, and your time: Most Contagious 2009
Eat, drink, and BEAT NAVY! T360 is headed to the Army/Navy game in just a few. Navy has dominated the last 7 years but this year we break the curse! Tune into CBS at 230 to see the game.
“I need an officer for a secret and dangerous mission…I want a West Point football player”-George Marshall
ThinkVitamin has a great article on the DOs and DO NOTs of promoting, running or protecting a brand. I have listed out my favorites or what I believe to be most important, but make sure to click here and read the full article, there is a lot of good info for anyone involved in running or promoting a brand.
