Contributors

steve-minichiniSteve Minichini

Triumph360 was created in January 2008 with leadership that brings years of marketing experience across every vertical category imaginable.

Triumph360’s president, Steve Minichini, has a depth of experience in marketing for prominent apparel, fast food, financial services, pharmaceutical, packaged goods, travel & tourism and technology companies.

Steve has spent more than 19 years within the field of marketing. He has managed more than $600 million in billings leading the traditional and interactive planning and buying division for Jordan, McGrath, Case and Partners located in New York City.

Thereafter, Steve was named SVP, Managing Director for imc2’s New York City & Philadelphia operations. During his tenure, Steve managed the entire New York office, the Philadelphia office, the interactive media discipline, the search engine marketing team, and was named President of Enversa (a proprietary online media buying tool which he created in 2004).

Steve has taken his expertise in marketing and communication and applied it to the services he and his team provide today through Triumph360.

jc2John Canevari

With more than 20 years of experience within Design, User Experience, Creative Execution and a comprehensive background in creative team leadership, team building, and departmental strategy and direction, John leads all creative services for Triumph360. Specifically, throughout John’s career he has been successful developing breakthrough design and breathtaking execution within the Pharmaceutical, Consumer Package Goods, Retail and Fashion vertices.

Additionally, John has directed and managed multi-skilled regional teams of 50 plus personnel and developed innovative methodologies and processes for progressive user-centered design implementation. While at IBM, John led the evolution of the internal marketing organization by creating and implementing a company-wide development and distribution of interactive design process and standards. This led to the implementation of corporate-wide print and web design guidelines for the world’s largest technology company.

John took this experience to the digital space where he was responsible for growing east coast design, information architecture and user experience best practices for Xpedior, Inc. Within less than five years, John built a creative organization of more than 30 designers and creative directors that serviced business throughout the domestic United States, as well as launched many international campaigns using multiple languages throughout Western Europe.

John brings experience, dedication, passion and innovation to all Triumph360 engagements.

alex_profile-picAlexander Matjanec

I am an adventure seeking, fashion obsessed 25 year old guy living in New York City. I grew up in a city just out side of Toronto, Canada named Burlington were I spent most of my life listening to hip hop music and watching kung-fu films while experiencing life with a wild group of friends that seek the best in every aspect.  Growing up outside of Toronto, I was heavily involved in sports through to the end of university. I have always been a tech savvy individual with a passion for advertising and marketing.

After graduating from Acadia University (Nova Scotia, Canada) in 2005, I packed up and moved to NYC to pursue a career in advertising and began developing websites and graphic (promotional) advertisements for up and coming entrepreneurs.  Now living in what is consider the greatest city in the world, I have taken the opportunity to continually improve my knowledge and skills of web-development while also expanding into new areas of music and video production.

I am drawn to the wonders and unlimited capabilities that the power of advertising can produce to successfully promote the talented people of this globe.  I think of a website or a photo or a song as a type of storytelling that transcends the limits of language, culture and class.

melissaMelissa McDonald

With over ten years of industry experience, Melissa started her career at Ogilvy & Mather for the traditional planning team, servicing the IBM and Maxwell House businesses.  She then went on to join Jordan McGrath Case & Partners, developing strategic media plans for clients including Novartis and Welch’s.

In a desire to broaden her capabilities and focus on the Digital Space, Melissa joined imc2. Over her five years at imc2, managing partner agency relationships, Melissa directed media initiatives for clients including TIAA‐CREF and Wharton Education.

In 2005 Melissa left imc2 to head up the Media department at The Planning Group/Sapient in Miami. Managing the planning, trafficking and reporting teams, Melissa led campaigns for Citibank and Celebrity Cruises.

Joining Triumph360, Melissa is applying her expertise in digital, as well as in the traditional space, to develop successful, highly strategic media communication plans.

Jim Profile PicJames Hesdon

Jim started his professional life in consumer marketing with CoreStates Bank (now Wachovia) in Philadelphia. With a desire to expand and broaden his experience, Jim continued his career in Chicago with stops at TMP Worldwide and ClearGauge, where he helped launch the predecessor (B2BWorks) company’s efforts as a leading digital B2B advertising network and marketing agency. Jim has spent close to the last decade in New York City, and before arriving at Triumph360, he served as a media professional and Associate Search Director with Neo@Ogilvy, managing a broad spectrum of clients across both agencies from DuPont, Ford, and Unisys, to Procter & Gamble, and Johnson & Johnson.

At Triumph360, Jim is incredibly excited to continue his exploration of the marketing challenges, opportunities and advancements present in a digital arena that seems to morph on a daily basis.

BrittanyBrittany Stenerson

I would describe myself as adventurous, impulsive and curious.  I thrive on challenges that force me outside my comfort zone; I like “throwing myself into the deep end” and seeing how I do.

I have a degree in Finance from Griffith University in Australia and am now complementing that diploma by working on a degree in fashion.  I recently completed an unforgettable experience as an intern with “Stella McCartney” in New York.

I love to travel and learn how people live all over the world.  I love to experience the food, fashion, arts and culture of different countries.  I think this is one reason I love New York City.  I think of this city as a microcosm of the planet, where I can visit China, Italy, and India all in one afternoon.

Career-wise… there are so many opportunities.  Right now I am just staying open minded and trying to learn as much as I can and these experiences will help to guide me to where I am supposed to be.

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